Just when you thought that Zynga was down and out, they have pulled off another strategic move that could stabilize what some consider as the sinking ship. In a dramatic statement from the World Lottery Summit it was announced that they have entered into a multi-year agreement with MDI Entertainment who are a subsidiary of Scientific Games Corporation.

Scientific Games Corporation is a global leader in supplying customized gaming solutions to global lottery and gaming companies. Their products include instant lottery games ,internet applications, terminals and services as well as interactive gaming terminals.

In terms of the agreement several of Zynga’s most popular brands will be licensed specifically for the lottery industry. These brands include Zynga Slingo, Zynga Bingo, Zynga Poker, CityVille, FarmVille, Draw Something and Words With Friends.

In addition lotteries will be given the chance to offer Zynga interactive games in which they will be able to redeem with their chosen Zynga social games. These lotteries will have all the famous branded artwork from Zynga which will feature on their lottery tickets.

This move is certainly one which will help stop the bleeding at Zynga. Lotteries are a sure thing just about anywhere in the world. Zynga’s decision to make another move into the real money gambling market seems to be a winner. It will without a doubt strengthen their band and in turn attract more online players to their games. Added to this is the fact that they intend offering a real money gambling poker option within the first half of 2013.

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