The UK based publicly traded mobile gambling company Probability Partners has just entered into an agreement with the global leader in mobile gambling Glu Mobile. This strategic partnership will ensure that the dedicated mobile specialist Probability will be able to expand their markets in regulated markets like the UK and Italy.

Glu Mobile is well known as both a developer and publisher of global mobile games for tablets and smartphones. They enjoy millions of loyal global users who enjoy titles like Deer Hunter, Contract Killer and Gun Bros.

Probability intend to create a suite of Glu-branded mobile slots which it will add to their portfolio through its brands like LadayLuck’s as well as their white label partners that include major British gambling companies like William Hill, Ladbrokes, PaddyPower and Rank.

CEO of Probability Charles Cohen summed up the thinking behind the partnership,” We are delighted to be partnering with a pioneer and leader in the freemium mobile gaming industry. The games developed by Glu feature great characters and stories and they look fantastic. Some of these titles have had many millions of downloads worldwide. We have a unique opportunity to work with Glu to fashion great slots games that will appeal to our customers as well as those of our B2B clients. We look forward to deepening our relationship with Glu as we seek to expand our regulatory reach to new markets worldwide.”

Sites like LadyLucks are unique in that they are entirely dedicated to mobile gambling. Many people in the gambling industry see the mobile sector as the future of gambling as more of us are using mobile devices exclusively in order to have a flutter. Sites like these are built solely around the mobile user and make playing with them easy and uncomplicated. Added to that is their free £5 which you get just for signing up with them and you see why they are so popular.

Companies like Probability are ahead of their times as they are among the few online casino sites that are solely dedicated to mobile gamblers. This new partnership with Glu will only strengthen their market position.

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